MICRO-TOURISM AS A STRATEGIC TOOL FOR ENHANCING STUDENT WELL-BEING: IMPLICATIONS FOR SUSTAINABLE TOURISM MANAGEMENT

Abstract

This study explores the impact of micro-tourism on students' mental health, with a particular focus on the mediating role of connectedness to nature and the moderating influence of intrinsic spirituality. Given the rising concerns about student mental health due to academic pressures and stress, there is an increasing need for effective interventions. Micro-tourism, defined as short, low-cost trips to nearby destinations, offers students opportunities for nature-based and culturally enriching experiences that can improve mental well-being. This study examines how exposure to micro-tourism not only enhances students' connection to nature but also leads to improvements in mental health. Furthermore, it investigates the role of connectedness to nature as a mediator in the relationship between micro-tourism and mental health, suggesting that stronger ties to nature can significantly contribute to better psychological outcomes. The study also examines the moderating role of intrinsic spirituality, proposing that students with higher levels of intrinsic spirituality experience enhanced mental health benefits from micro-tourism. Data from 467 students showed that micro-tourism positively influences students’ mental health through both direct and indirect pathways via connectedness to nature. Additionally, intrinsic spirituality amplifies the positive effects of micro-tourism on mental health. These findings highlight the potential of micro-tourism as an effective, accessible strategy to improve student well-being, with implications for universities and policymakers aiming to enhance student mental health.

Keywords: Micro-Tourism, Mental Health, Connectedness To Nature, Intrinsic Spirituality, Students.